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Design Problem

Desk Research

Competitor Analysis
I conducted a market analysis of the products for breastfeeding and concluded three major categories of products, namely single breastfeeding auxiliary products, maternal and infant App, and smart maternal and infant products. I also analyzed the practicality, service, sociability and commercial characters of 14 different products.


Interviews

Journey Map

Design Oppotunities


System Map & Concept


Storyboard

Prototypes


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